BBA Specialisation in Entrepreneurship & Digital Marketing

This BBA program combines entrepreneurship with cutting-edge digital marketing strategies to prepare students for the modern business world. Students study topics such as social media marketing, e-commerce, and business model innovation, gaining skills to launch and market businesses effectively. Practical projects and collaborations with industry experts ensure hands-on learning. Graduates are equipped for careers as digital entrepreneurs, marketing specialists, or innovation consultants. This program is ideal for individuals passionate about blending creativity and technology in business.