BSc (Hons) Digital Management & Marketing

This program integrates digital management with marketing strategies, focusing on modern business challenges and technological solutions. Students explore topics like digital marketing, e-commerce, and project management. Practical learning includes internships, case studies, and collaborative projects. Technologies such as social media analytics tools, SEO platforms, and data visualization software are integral to the curriculum. Graduates can pursue careers as digital marketers, business analysts, or e-commerce managers. The program emphasizes creativity, strategic thinking, and technological proficiency. Faculty mentorship ensures academic and professional success. This program fosters leadership in the digital economy.