Marketing - BA (Hons)

This program covers marketing strategy, digital marketing, and consumer behavior, equipping students with practical and analytical skills. Modules include brand management, market research, and advertising. Students use tools like Google Analytics and Adobe Creative Suite for hands-on projects. Graduates can pursue careers in marketing, branding, or digital communications. The course emphasizes creativity, adaptability, and data-driven decision-making. Industry collaborations and internships provide practical experience and networking opportunities.